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AppleInsider / 14 May, 2025

Apple inches up share of direct iPhone sales but carriers dominate the field

Apple continues to gradually expand its direct iPhone sales to consumers, but most U.S. buyers still get their devices through carriers like Verizon, AT&T, and T-Mobile.iPhone 15 Pro and iPhone 16 ProMobile carriers including AT&T, Verizon, and T-Mobile accou…

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